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BigCommerce integration checklist

Use this checklist to connect your BigCommerce store, and ensure you're making the most of Marketing.

Written by Gareth Burroughes

Connect your BigCommerce store to Marketing

🔴 Required
First up, you need to connect your store. Your Marketing account connects to your BigCommerce store using our BigCommerce app.


Turn on data sync

🔴 Required
Control how your store syncs with Marketing. Learn to turn data sync on or off and, if you need to, run a manual data sync.


Turn on double opt-in for subscribers

🟠Highly recommended
Be confident you're sending marketing campaigns to valid, monitored, consenting email addresses.


Choose lists for customers and subscribers

🔵Optional
We automatically put all your BigCommerce marketing subscribers into a subscribers' list. But you might want to change this, or start syncing your BigCommerce customers too.


Map BigCommerce Customer Fields to Marketing contact data fields

🟡Recommended
Use field mapping to map your BigCommerce customer fields to contact data fields within Marketing.


Send transactional email with Marketing

🟡Recommended
Create templates and send branded, customisable transactional emails through Dotdigital.


Set up an abandoned cart program

🟡Recommended
Recover lost sales and increase your conversion rate and revenue with an abandoned cart program.


Set up your welcome program

🟡Recommended
Use automation programs to welcome your customers and subscribers and keep them engaged.

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