Tableau allows you to connect your Google Drive as a data source to create and share visual reports. You can combine multiple data sources to allow you to monitor campaign performance, assess the health of your customer relationships, and strategically plan your future marketing.
Available data
By connecting your Marketing account with Google Sheets, you can expose the following data for use in Tableau through Google Drive:
Integration | Available data |
Google Sheets: Contacts |
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Google Sheets: Campaigns |
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Google Sheets: Forms |
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Before you start
Things you need to know:
The option to connect Google Drive is only available in Tableau Desktop.
Learn more about Tableau desktop.
You must have installed and set up the Google Sheets integration for the data you want to use in Tableau.
Connect Tableau
Once you have set up your Dotdigital integration with Google Sheets, you can link Tableau to your Google Drive to import the data.
To do this:
Log in to Tableau Desktop.
Under Connect, select Google Drive.
In the new browser window that opens, enter the credentials for the Google account you want to connect, and select NEXT.
Select Allow to give Tableau access to your Google account, then close the browser window when prompted.
In Tableau Desktop, select the file containing the data you want to use.
Learn more
Use Tableau’s documentation to learn more about:
Explore additional data export options in Marketing: