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Why we prioritise using click rate data over open rate data.

Use clicks as the primary metric

Track contact engagement with your campaigns.

Add account-level UTM tags to email campaign links

In the interests of recipient security and transparency, we provide a list all of our tracking domains.

All the tracking domains we use

Gain extra insight into what your contacts are interested in.

Understand open tracking and link tracking

How we work with the latest version of Google Analytics.

Use Google Analytics 4 with Marketing

Override default, account-level UTM tracking for specific campaigns.

Add campaign-level UTM tags to email campaign links

Google Analytics reporting does not always correlate with Marketing reporting for various reasons.

Why Google Analytics and Marketing show different numbers

Laura Russell

Gareth Burroughes

Track an email campaign

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Create your workspace and invite the people you work with.

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Build your first workflow and watch it run end to end.

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Connect the tools your team already uses to bring data in.

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A quick lap of the product so you know where everything lives.

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This prototype demo is aware that you are reading “{title}”. It can point you back to the current article, but a production article-aware Fin contract is still follow-up work.

Prototype article-aware answer

Because you already asked about invitations, this prototype demo can add the follow-up: use the role selector before sending each invite to limit access to the teammate responsibilities.

Prototype role-limiting follow-up

This prototype demo suggests starting with your workspace profile, inviting the team members who need access, and then connecting the integrations you use.

Prototype getting-started answer

In this prototype demo, integrations are configured from workspace settings. Choose the integration, connect the account, and review the enabled permissions.

Prototype integrations answer

In this prototype demo, invite teammates from workspace settings, then choose the access each teammate needs before sending the invitation.

Prototype invite-team answer

This prototype demo does not have a scripted answer for that question yet. Try asking how to invite your team or open a source article. No production Fin API was called.

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