Dotdigital

Laura Russell

Gareth Burroughes

Bartlomiej Rekosiewicz

Web tracking and data

Seamlessly integrate Dotdigital scripts with your site.

Add the Dotdigital Tag to your website

The Dotdigital Tag APIs streamline event tracking and user identification for your site.

Dotdigital Tag tracking methods

Collect data based on your contacts' browsing behavior.

Web behavior tracking with the Dotdigital Tag

Use events with the Dotdigital Tag

Ensure you continue to track all the data you need when upgrading to the Dotdigital Tag.

Migrate from legacy tracking scripts to the Dotdigital Tag

The Tag Explorer is an interactive overlay that you can launch on any site where you have deployed the Dotdigital Tag. It allows you to easily test and troubleshoot your…

The Dotdigital Tag explorer

Streamline your site workflows with the Dotdigital Tag.

The Dotdigital Tag

What Insight data is and how you can make use of it.

The non-developers' guide to Insight data

Bulk upload essential data, such as your orders and product catalogs.

Import Insight data

The properties of an Insight data collection that are available for you to edit vary based on the kind of data within the collection.

Manage Insight data

You can view all scheduled data imports set up on your account to view the status of, check the history of, edit, or delete an import.

View, edit, or delete a scheduled data import

Use Insight data  to create specific groups of customers based on past purchases, browsing behaviours, and more.

Use Insight data for segmentation

How it's synced from your store to Dotdigital Marketing.

Product and category Insight data

How to import, store and manage Insight data collections.

Insight data

How to monitor abandoned carts on your store and send abandoned cart messages.

Understand abandoned cart

Understand how the abandoned cart model works

Allow your customers to return directly to their shopping cart.

Abandoned carts: link to cart URL

An abandoned cart email is a triggered campaign displaying the latest contents of a customer's cart.

Create an abandoned cart email

Recover more carts with abandoned cart SMS and MMS messages.

Create an abandoned cart SMS and MMS

Automatically send your email or SMS abandoned cart campaigns.

Create an abandoned cart program

Use the Dotdigital Tag to identify the product a contact last browsed.

Use abandoned browse

An abandoned browse email is a triggered campaign showing the latest products the customer browsed, but not added to the cart or purchased.

Create an abandoned browse email

Send your contacts an abandoned browse message to remind them about the products they viewed but didn’t buy.

Create an abandoned browse SMS or MMS

Re-engage visitors with targeted messaging after they leave your site.

Create an abandoned browse program

Use last browsed WebInsight data in a program.

Last browsed WebInsight data in programs

Abandoned cart and browse

[Legacy] Abandoned cart JSON breakdown

[Legacy] Site and ROI tracking

[Legacy] Install Web behavior tracking

[Legacy] Understand Web behavior tracking

Information about our legacy tracking scripts.

Web behavior, site and ROI tracking scripts (Legacy features)

Developer hub

Academy

Contact Support

Go to Dotdigital

Find answers and get help from Intercom Support and Community Experts

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Create your workspace and invite the people you work with.

Set up your account

Build your first workflow and watch it run end to end.

Ship something

Connect the tools your team already uses to bring data in.

Connect your stack

A quick lap of the product so you know where everything lives.

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This prototype demo is aware that you are reading “{title}”. It can point you back to the current article, but a production article-aware Fin contract is still follow-up work.

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Because you already asked about invitations, this prototype demo can add the follow-up: use the role selector before sending each invite to limit access to the teammate responsibilities.

Prototype role-limiting follow-up

This prototype demo suggests starting with your workspace profile, inviting the team members who need access, and then connecting the integrations you use.

Prototype getting-started answer

In this prototype demo, integrations are configured from workspace settings. Choose the integration, connect the account, and review the enabled permissions.

Prototype integrations answer

In this prototype demo, invite teammates from workspace settings, then choose the access each teammate needs before sending the invitation.

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